Learn how to structure a compelling deep tech pitch deck that highlights your unique IP, market opportunity, and execution strategy to capture VC interest.
Context
Raising capital for a deep tech startup requires balancing highly technical details with a clear, concise narrative that resonates with investors. Deep tech founders must inspire confidence in their expertise, solution, and vision for commercialisation.
Deep tech often involves long R&D timelines, regulatory hurdles, and significant capital needs.
One essential yet overlooked requirement for success is having at least one founding team member who excels as both a 'party planner' and a scientist.
This dual capability ensures the ability of the founding team to raise significant funds and sell the product, while managing the technical R&D required. Your pitch must convey how your solution is transformative, defendable, and commercially viable.
In this example, we use QuantumLink—a fictional startup revolutionising quantum-safe communication—as a guide to structuring your pitch deck.
Meet QuantumLink
QuantumLink is a fictional deep tech startup focused on quantum-safe communication.
- Scalable, photonic quantum communication delivering ultra-fast, quantum-safe encryption.
- Early-stage testing showing a 99.9% secure transmission rate.
- 10x energy efficiency compared to existing technologies, reducing operational costs for enterprise customers by 20%.
- Proprietary entanglement-based key distribution; two approved patents with additional filings underway.
Core Concepts
1. The Problem
Investor Lens (Theory)
Clearly define the high-value problem you are solving. Highlight the pain as it pertains specifically to your target customer, rather than the market as a whole. Demonstrate a deep understanding of your customer and their needs. VCs want deep tech founders who aren’t afraid to talk to customers and sell.
Slide Content
- State the specific customer pain and why it matters now.
- Quantify the risk/impact.
- Call out timing/urgency.
Practical Example (QuantumLink)
- Current communication networks are vulnerable to quantum computing threats, risking trillions in data security breaches.
- Latency and energy inefficiency plague existing data systems, creating demand for quantum-safe solutions.
- Highlight urgency: By 2030, quantum computers will render current encryption methods obsolete.
Suggested Visuals
- Risk timeline showing encryption obsolescence by 2030.
- Diagram of today’s network with highlighted vulnerability points.
2. Your Solution
Investor Lens (Theory)
Introduce your breakthrough innovation as it solves the pain in an innovative, must-have way (not a nice-to-have).
Slide Content
- Name the breakthrough and how it works at a high level.
- Evidence of validation and measurable outcomes.
Practical Example (QuantumLink)
- QuantumLink offers a scalable, photonic quantum communication system delivering ultra-fast, quantum-safe encryption, validated through early-stage testing showing a 99.9% secure transmission rate.
- Ensures secure, real-time data transmission with 10x energy efficiency compared to existing technologies, reducing operational costs for enterprise customers by 20%.
- Proprietary entanglement-based key distribution enhances data protection, backed by two approved patents and early customer interest indicating significant market demand.
Suggested Visuals
- Before/after architecture: conventional encrypted link vs quantum-safe link.
- KPI callouts: 99.9% secure transmission, 10x energy efficiency, 20% cost reduction.
3. Intellectual Property (IP)
Investor Lens (Theory)
Purpose: Highlight the unique, proprietary nature of your innovation and its importance. Emphasize how patentability or existing patents protect your competitive edge and prevent replication.
Slide Content
- What is protected (claims/filings/grants).
- Why it’s hard to copy.
- Pipeline of additional IP.
Practical Example (QuantumLink)
- Proprietary photonic chip integrates quantum entanglement and low-energy transduction in a single scalable architecture, ensuring unmatched performance.
- Patents protect advanced photonic designs and entanglement algorithms, demonstrating that our technology cannot be easily replicated.
- Two patents approved with additional filings underway to expand IP coverage.
Suggested Visuals
- Diagram of chip architecture highlighting key components and patent-protected innovations.
- Patent portfolio timeline (filed → granted → pending).
4. Market Opportunity
Investor Lens (Theory)
Size the market for the timeframe when your product will launch; deep tech markets (e.g., green hydrogen) often inflect later.
Slide Content
- TAM / SAM / SOM with horizon year.
- Growth trends supporting entry window.
Practical Example (QuantumLink)
- TAM: $50B+ quantum-safe communication market by 2035.
- SAM: $15B enterprise and defense sectors for secure communication networks.
- SOM: $5B telecom market for next-gen encrypted communication solutions.
- Trends: Demand for quantum-safe cryptography growing at 22% CAGR.
Suggested Visuals
- TAM/SAM/SOM bullseye with 2035 horizon.
- CAGR line showing 22% growth trajectory.
5. Traction
Investor Lens (Theory)
Showcase early-stage progress to validate technical feasibility and commercial potential. Deep tech founders must demonstrate lab-scale or real-world validation (not just simulations) before approaching VCs.
There is a significant global funding gap between university research and the level of validation VCs require. Successfully overcoming this hurdle showcases resilience and readiness for the next stage.
Slide Content
- Lab/field results, pilots, partnerships, LOIs.
- Milestones achieved vs plan.
Practical Example (QuantumLink)
- Developed a physical proof-of-concept prototype demonstrating entanglement-based data encryption.
- Initial R&D milestone: Successfully transmitted data securely over a 10km fiber-optic network.
- Established collaboration with a leading university lab to accelerate validation.
- Secured $1M in LOIs from enterprise customers, reflecting strong market interest.
Suggested Visuals
- Prototype photo/schematic with test setup.
- Milestone timeline (POC → 10km demo → LOIs).
6. Business Model & Target Customer
Investor Lens (Theory)
Explain how you will make money. Define your target customer early to avoid building the wrong thing.
Slide Content
- Revenue lines, pricing model, target buyers.
- Near-term vs long-term monetization.
Practical Example (QuantumLink)
- Licensing proprietary photonic chips to OEMs.
- Subscription-based analytics platform for network performance monitoring.
- Direct sales of hardware to enterprise and government sectors.
- Revenue projections: $5M ARR by year 2, scaling to $50M ARR by year 5.
Suggested Visuals
- Revenue mix pie/bar chart (licensing / subscription / hardware).
- Target customer map (OEMs, enterprise, government).
7. Competitive Landscape
Investor Lens (Theory)
Position your innovation against existing and emerging competitors. The key to raising money in deep tech lies in how truly defensible (unique, proprietary) your scientific breakthrough is.
Slide Content
- Competitive map and why replication is hard.
- Clear articulation of your edge.
Practical Example (QuantumLink)
Competitors: Post-Quantum, ID Quantique, traditional encrypted communication providers.
QuantumLink’s Edge:
- 10x energy efficiency compared to competitors.
- Proprietary entanglement-based key distribution ensures superior security.
- Scalable architecture reduces costs by 20%.
Suggested Visuals
- 2×2 matrix (security strength vs energy efficiency).
- Feature comparison table with differentiated rows highlighted.
8. Team
Investor Lens (Theory)
Highlight the expertise and experience driving the company. In deep tech, it’s hugely important that the scientific talent is embedded within the startup team—preferably as the CTO. VCs don’t invest in deep tech without simultaneously investing in the scientists themselves.
Slide Content
- Who sells, who builds, who validates.
- Prior relevant wins.
Practical Example (QuantumLink)
- Alex Carter (Founder & CEO): PhD in Quantum Mechanics, led DARPA photonic systems projects.
- Jamie Lee (CTO): 15 years in photonic chip design, formerly with Intel.
- Sarah Khan (Head of Business Development): 10 years in enterprise sales, secured $200M in contracts at Cisco.
Suggested Visuals
- Headshots with one-line credentials.
- Logos of institutions/employers.
9. Roadmap
Investor Lens (Theory)
Share a clear plan for execution. Align technical validation and market readiness with funding stages (POC → pilots → scale).
Slide Content
- 0–12 / 12–24 / 24–36 month phases.
- What “done” looks like each phase.
Practical Example (QuantumLink)
- 0-12 Months: Complete proof-of-concept validation, including a working lab-scale prototype tested under industry-standard conditions. Begin initial discussions with potential commercial partners.
- 12-24 Months: Conduct pilot programs in collaboration with enterprise customers, demonstrating the technology’s real-world application and securing early commercial contracts.
- 24-36 Months: Scale production for targeted market entry. Launch in a high-priority sector (e.g., defense or telecom) with a clear focus on achieving early revenue milestones. Validate market demand through initial deployments.
Suggested Visuals
- Phase-gated timeline with funding rounds labeled.
- Gantt-style bar for validation, pilots, scale-up.
10. The Ask & Use of Funds
Investor Lens (Theory)
Provide an overview of financial projections and funding needs. Early-stage deep tech startups face prolonged periods of outgoing costs compared to B2B SaaS or D2C companies.
Slide Content
- Round size, allocation, milestones tied to use.
- High-level projections.
Practical Example (QuantumLink)
Current Raise: $5M Seed Round.
Use of Funds:
- 50% R&D to refine technology and conduct pilot programs.
- 25% manufacturing scale-up to prepare for production.
- 15% marketing and business development to secure partnerships.
- 10% hiring to expand the technical and operational team.
Milestones:
- Achieve real-world validation through pilot programs with enterprise customers.
- Complete regulatory approvals.
- Prepare for initial market entry.
- Projections: $5M ARR by Year 5 with 30% margins.
Suggested Visuals
- Use-of-funds pie chart.
- Milestone checklist aligned to budget.
Bonus- Investors won't ask these questions, but you should.
Founder Lens (Theory)
Pressure-test sustainability and plan for downside scenarios.
The three self-checks founders must answer.
Practical Example (QuantumLink)
- Can my startup survive if it doesn’t secure a Series A?
- What is my contingency plan if growth stalls or funding conditions change?
- How is my startup structuring financial sustainability while staying VC-attractive?
Suggested Risk Mitigation Tools
- “Plan A / Plan B” decision tree.
- Runway sensitivity chart.
Conclusion
Creating a deep tech pitch deck requires blending technical depth with a clear and concise narrative. QuantumLink exemplifies how to present groundbreaking technology, market validation, and a strong commercialization strategy.
Deep tech founders are often scientists who may struggle to operate on startup timelines and resources.
A successful deep tech founding team must be as 'startup' as they are 'science,' ensuring they can manage the rapid demands of fundraising and execution while meeting technical and revenue milestones.
Part 4: How to Raise a Successful Round
